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Price Match Guarantees

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Always remember to check if the place you're buying from has a price match guarantee.

I recently bought a new pair of glasses and sunglasses from Vision Express. I saw the frames i liked and noticed a price match guarantee on the vision express website. 20 minutes research gave me a range of internet prices for the same thing - online opticians and high street ones with websites.

i asked them to be priced up in the vision express store and it came to £563 (!) for the glasses and the sunglasses. I explained i had found them elsewhere for half the price and asked them to price match. first they offered 10% off. then they tried to say that they don't match internet prices. but they weren't internet prices and that's not what their guarantee says. i had to take the manager on to the vision express website in the store to show them their price match policy before she finally agreed to price match. in the end she even knocked off the price of the eye test as well. Price reduced from £563 to £290!

i thought that big chains were supposed to have buying leverage to enable them to offer better value. i had not found a special deal online or sale price - this was the normal price at this other store, it just wasn't convenient for me to buy them there.

:T
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