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'Genius Marketing: Part 1 – Free Credit on your mobile' blog discussion

edited 18 January 2010 at 12:23PM in Martin's blogs & appearances & MoneySavingExpert in the news
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This is the discussion to link on the back of Martin's blog. Please read the blog first, as this discussion follows it.
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Replies

  • as on twitter, wasn't ir Coca COla that ran a campaign for free 50p topup credits on your phone, with each special can.?

    no mention of dental care for those who over do it though..
    Long time away from MSE, been dealing real life stuff..
    Sometimes seen lurking on the compers forum :-)
  • The real danger is doing the sums, going with the deal as it is currently good value, then they pull the offer. You're left paying 4x as much.

    Another one is bundles: 'pay £10 get 300 texts this month'. That sounds like they're 3.3p each (a good rate), but they only are if you use them all. If you only use 100 then it's 10p each (a poor rate).

    I'll just avoid on principle anything that has silly confusion marketing.
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