Customer Value Chain

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am considering applying for a job - it is 'desirable' that applicants are familiar with
Customer Value Chain Concepts.

Well I'm not...not a clue.:o Anyone know what it is?:rolleyes:
Don't put it DOWN; put it AWAY
"I would like more sisters, that the taking out of one, might not leave such stillness" Emily Dickinson
:heart:Janice 1964-2016:heart:

Thank you Honey Bear

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  • maninthestreet
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    Possibly, this job is not for you.
    "You were only supposed to blow the bl**dy doors off!!"
  • Valli
    Valli Posts: 24,831 Forumite
    Name Dropper Photogenic First Anniversary First Post
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    lol
    there is an extensive list and this isn't a crucial criterion.
    I do have a *little* inkling...
    I can tick ALL the ESSENTIAL boxes ;)
    Don't put it DOWN; put it AWAY
    "I would like more sisters, that the taking out of one, might not leave such stillness" Emily Dickinson
    :heart:Janice 1964-2016:heart:

    Thank you Honey Bear
  • Magnolia
    Magnolia Posts: 1,271 Forumite
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    Aha! Good old Porter!

    Have a look at this - its a simplistic view but easy to understand with not much 'jargon' involved.

    http://www.learnmarketing.net/valuechain.htm
    Mags - who loves shopping
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