We'd like to remind Forumites to please avoid political debate on the Forum... Read More »
Debate House Prices
In order to help keep the Forum a useful, safe and friendly place for our users, discussions around non MoneySaving matters are no longer permitted. This includes wider debates about general house prices, the economy and politics. As a result, we have taken the decision to keep this board permanently closed, but it remains viewable for users who may find some useful information in it. Thank you for your understanding.
📨 Have you signed up to the Forum's new Email Digest yet? Get a selection of trending threads sent straight to your inbox daily, weekly or monthly!
Retail sales get a boost from Ronaldo's hotpants....
inspector_monkfish
Posts: 9,276 Forumite
11:33 18Jun09 Stores score a winner with Ronaldo's tight shorts
LONDON, June 18 - Cristiano Ronaldo's penchant for super-tight shorts has created a new market for retailers that could soon dwarf the soccer star's 80-million-pound ($131 million) transfer to Real Madrid.
British department stores group Debenhams <DEB.L> said on Thursday sales of skimpy shorts leapt over 117 percent in the last week, after Ronaldo was photographed sporting his skin-tight style on holiday in the United States.
"His sense of style has moved men's shorts into an entirely new ball game," said Paul Baldwin, Debenhams' director of buying for menswear.
"We believe that demand for super tight shorts is about to become a worldwide phenomenon -- and the value of the market will dwarf the fee paid for the player by Real Madrid."
English soccer champions Manchester United last week accepted a world record bid for the 24-year-old striker from Spain's Real Madrid.
Debenhams warned the copycat craze could put more flesh on show this summer than many people might feel comfortable with.
"We've already had many instances of young men squeezing themselves into shorts which are clearly several sizes too small for them, just to create the maximum 'Cristiano effect'," Baldwin said. ($1=.6098 Pound)
LONDON, June 18 - Cristiano Ronaldo's penchant for super-tight shorts has created a new market for retailers that could soon dwarf the soccer star's 80-million-pound ($131 million) transfer to Real Madrid.
British department stores group Debenhams <DEB.L> said on Thursday sales of skimpy shorts leapt over 117 percent in the last week, after Ronaldo was photographed sporting his skin-tight style on holiday in the United States.
"His sense of style has moved men's shorts into an entirely new ball game," said Paul Baldwin, Debenhams' director of buying for menswear.
"We believe that demand for super tight shorts is about to become a worldwide phenomenon -- and the value of the market will dwarf the fee paid for the player by Real Madrid."
English soccer champions Manchester United last week accepted a world record bid for the 24-year-old striker from Spain's Real Madrid.
Debenhams warned the copycat craze could put more flesh on show this summer than many people might feel comfortable with.
"We've already had many instances of young men squeezing themselves into shorts which are clearly several sizes too small for them, just to create the maximum 'Cristiano effect'," Baldwin said. ($1=.6098 Pound)
Please take the time to have a look around my Daughter's website www.daisypalmertrust.co.uk
(MSE Andrea says ok!)
(MSE Andrea says ok!)
0
This discussion has been closed.
Confirm your email address to Create Threads and Reply
Categories
- All Categories
- 351.4K Banking & Borrowing
- 253.3K Reduce Debt & Boost Income
- 453.8K Spending & Discounts
- 244.4K Work, Benefits & Business
- 599.7K Mortgages, Homes & Bills
- 177.2K Life & Family
- 258K Travel & Transport
- 1.5M Hobbies & Leisure
- 16.2K Discuss & Feedback
- 37.6K Read-Only Boards