First Direct life insurance finishes TODAY 31/10 £50

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On the main website.

But it finishes TODAY. For those that missed it before.

£50 cashback* to enjoy life now and a lump sum should the worst happen (conditions apply).

£50 cashback* for 1st Account customers when you apply for Life Insurance between 8 September to 31 October 2008 and go on to take out a policy (conditions apply).
We know life insurance isn't the easiest of things to think about. But since our life insurance has been designed to give you complete peace of mind, we've made it as simple as possible to understand as well. Take as much time as you need to read through the details, and if you've any questions, don't hesitate to call us and we'll talk you through what's involved.
Here's what you need to know to start with:
We offer two types of life cover, both of which provide a lump sum in the event of your death during the period of cover (the term). You can choose how much cover you want and for how long. Your monthly premiums remain fixed throughout the term of the policy. The two available types of cover are:

*To qualify for the cashback you must be a first direct 1st Account customer. You must apply for a first direct Life Insurance policy between 8 September to 31 October 2008 and go on to purchase the policy. The cashback amount will be credited to your first direct 1st Account within eight weeks of the policy commencing, providing the policy has not been cancelled within that time. The offer may not be used in conjunction with any other offer. first direct reserve the right to remove or vary this offer at any time without notice. Premiums are dependent on individual circumstances and underwriting criteria will apply. first direct Life Insurance is underwritten by HSBC Life (UK) Limited.