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  • FIRST POST
    • MSE Martin
    • By MSE Martin 16th Jul 04, 3:45 PM
    • 8,111Posts
    • 42,248Thanks
    MSE Martin
    0 WOW
    Supermarket DisEconomy of Scale Name & Shame
    • #1
    • 16th Jul 04, 3:45 PM
    0 WOW
    Supermarket DisEconomy of Scale Name & Shame 16th Jul 04 at 3:45 PM
    When you buy more. Things should get cheaper. It seems the Supermarkets are not following through on this. I thought we should name and shame.

    If you spot something that is cheaper if you buy two of a smaller amount than one big one. Please report it. Let's see who the worst offenders are!

    MArtin
Page 1
  • howalsh
    • #2
    • 16th Jul 04, 3:50 PM
    Re: Supermarket DisEconomy of Scale Name & Sha
    • #2
    • 16th Jul 04, 3:50 PM
    Beer sales seem to suffer from this - often in Asda or Tesco, a twelve pack will be reduced to less than half the price of a 24 pack. Keep your eyes open.
    • divadee
    • By divadee 16th Jul 04, 4:26 PM
    • 10,425 Posts
    • 17,862 Thanks
    divadee
    • #3
    • 16th Jul 04, 4:26 PM
    Re: Supermarket DisEconomy of Scale Name & Sha
    • #3
    • 16th Jul 04, 4:26 PM
    Frozen peas at sainsburys it was cheaper to buy 2 smaller ones than the big 'value' ones.
    ???
  • WaterBabies
    • #4
    • 16th Jul 04, 4:39 PM
    Re: Supermarket DisEconomy of Scale Name & Sha
    • #4
    • 16th Jul 04, 4:39 PM
    Beconase hayfever nasal spray at Tescos - cheaper to get 2 * 100ml bottles than one 180ml bottle.

    May be the same at other outlets as well - I think it's standard pricing.
    • flo
    • By flo 16th Jul 04, 6:10 PM
    • 27 Posts
    • 10 Thanks
    flo
    • #5
    • 16th Jul 04, 6:10 PM
    Re: Supermarket DisEconomy of Scale Name & Sha
    • #5
    • 16th Jul 04, 6:10 PM
    Sainsburys
    Andrex Toilet Roll
    9 roll pack for 3.58
    2x4 roll packs for 2.50 so its 1.08 for 1 roll.

    • marvin
    • By marvin 16th Jul 04, 6:25 PM
    • 2,100 Posts
    • 3,181 Thanks
    marvin
    • #6
    • 16th Jul 04, 6:25 PM
    Re: Supermarket DisEconomy of Scale Name & Sha
    • #6
    • 16th Jul 04, 6:25 PM
    Pegs in Safeway
    24 pack 75p 48 pack 1.99
    • pennymakespounds
    • By pennymakespounds 16th Jul 04, 6:32 PM
    • 1,460 Posts
    • 287 Thanks
    pennymakespounds
    • #7
    • 16th Jul 04, 6:32 PM
    Re: Supermarket DisEconomy of Scale Name & Sha
    • #7
    • 16th Jul 04, 6:32 PM
    interesting topic for me .... i've spent 30 years in the grocery trade in buying and marketing in a supermarket company.

    There's 2 differrent things to look at .....

    with normal everyday pricing you will find in 99.999% of instances that the bigger the pack the better the saving. Nowadays with "unit pricing" tickets on the shelf edge that converts prices into a common unit eg "pence per litre". You should always look at these to ensure you are getting the lowest price. There is no logic in the differrences between pack sizes ... sometimes massive , sometimes tiny... all depends on the product and it's costings .

    The other thing is promotional activity .... this is where the anomolies arise . Normally a special offer will be on one size only , if there are bigger packs available , they won't be reduced and then the comparisons go wrong. The Andrex example is a good one. Often happens on tea and coffee .
    Normally promotions will be on smaller packs as these are the better sellers, wanted by more people so that's where the effort goes. Suppliers will rarely fund promotions on more than 1 size, The bigger pack will temporarily be more expensive.
    You've just got to be aware that this is the case and shop accordingly !!!
  • BobbyG
    • #8
    • 16th Jul 04, 8:18 PM
    Re: Supermarket DisEconomy of Scale Name & Sha
    • #8
    • 16th Jul 04, 8:18 PM
    Last week Sainsburys Croydon Whitgift were offering 3 for 2 on Slimfast cans, but the 6-packs of cans were not reduced (they are only a few pence cheaper than the individuals).
    They only had one flavour of can left, but lots of different packs. The barcode is the same on the cans in the packs, but I wonder how many people ripped the useless cardboard off at the till to get the savings?

    Bob.
  • mink35
    • #9
    • 16th Jul 04, 9:45 PM
    Re: Supermarket DisEconomy of Scale Name & Sha
    • #9
    • 16th Jul 04, 9:45 PM
    Okay so I know it's not a supermarket, but McDonalds do rip-offs as well!

    6 chicken nugget meal with medium fries and medium drink is 3.29

    You can get 4 nugget happy meal, extra size (which gives you medium fries n drink) for 2.29, making the extra two nuggets a quid!

    We only go for the happy meals now - the thing is, what do I do with all the toys, lol ;D
  • filigree
    Re: Supermarket DisEconomy of Scale Name & Sha
    Those big bags of "economy" veggies are sometimes more expensive than buying the standard produce loose. Check the price labels. Unfortunately, supermarkets price single peppers individually, and price the multibags by weight. Makes it hard to truly compare weight for weight value.

    Safeway regularly have half price offers on, say, chicken kievs. 4 for 1.99, whereas two cost 2.49! Needless to say, the two packs don't sell well and end up in the reduced aisle... still priced too high. I shudder to think of the wastage this must cause.
    • zcaprd7
    • By zcaprd7 17th Jul 04, 5:50 AM
    • 1,061 Posts
    • 106 Thanks
    zcaprd7
    Re: Supermarket DisEconomy of Scale Name & Sha
    Yes, this is bizarre, and rather counter intuitive...

    I suppose it doesn't fool many people, I wonder if it comes from targeting the 'metro' style stores where they only do smaller products but still want to "stand out" from the crowd?
  • raeble
    Re: Supermarket DisEconomy of Scale Name & Sha
    Sainsbury's
    Economy eggs - used to be 40p for six and 96p for 15. I haven't been buying eggs from the supermarket for a few months and they've put the prices up so it is actually cheaper to buy the larger pack now.

    Boots
    Phillips Sonicare replacement heads 1 =12, 2=25
  • alandadp
    Re: Supermarket DisEconomy of Scale Name & Sha
    Most major stores do this with Coke/Pepsi etc. They always seem to have a deal on that means two smaller packs are cheaper than one twice the size.
    This is not new and I suspect will always happen so keep a watch out for it.

    Annoying thing is I don't even drink the stuff - have to buy it for the women in my life !!!
  • archived user
    Re: Supermarket DisEconomy of Scale Name & Sha
    Sainsbury's
    Economy eggs - used to be 40p for six and 96p for 15.
    My maths may be faulty but I make the bigger pack still better value.
  • LincsLad
    Re: Supermarket DisEconomy of Scale Name & Sha
    We only go for the happy meals now - the thing is, what do I do with all the toys, lol ;D
    Store them, unopened, until they become collectors items.
    • nearlyrich
    • By nearlyrich 17th Jul 04, 9:59 PM
    • 13,335 Posts
    • 16,542 Thanks
    nearlyrich
    Re: Supermarket DisEconomy of Scale Name & Sha
    Recent bargains include 50 Assam Tea Bags x 2 packs 30p cheaper than 100 pack. Airial QUICKWASH tablets 2 small boxes worked out over 1 cheaper than 1 large box with same no of tablets. Both Tesco. I think the Arial offer is still on.

    I planned room for storing this kind of bargain in my new kitchen/ utility room and I always clear the shelves when I spot one, I hate to pay full price for things that don't go off. Don't ask how many toilet rolls are in my cupboard!!
  • MisterT2
    Re: Supermarket DisEconomy of Scale Name & Sha
    Hey nearlyrich - a person after my own heart. If its cheap buy 20. I have a ton of toilet rolls in the garage loft from macros BOGOF.
  • archived user
    Re: Supermarket DisEconomy of Scale Name & Sha
    Okay so I know it's not a supermarket, but McDonalds do rip-offs as well!

    6 chicken nugget meal with medium fries and medium drink is 3.29

    You can get 4 nugget happy meal, extra size (which gives you medium fries n drink) for 2.29, making the extra two nuggets a quid!

    We only go for the happy meals now - the thing is, what do I do with all the toys, lol ;D
    my mcdonalds has stopped doing the 'extra' on the happy meals. you can, however, buy a bag of 4 nuggest for 99p. a bag of 6 nuggest is 1.79!
  • archived user
    Re: Supermarket DisEconomy of Scale Name & Sha
    Safeway Apple Strudels, Cheaper to buy 1 than 2. Even though both apparantly on Special Offer. Is @ 4p cheaper to buy single
    • superhoop
    • By superhoop 19th Jul 04, 6:07 PM
    • 288 Posts
    • 227 Thanks
    superhoop
    Re: Supermarket DisEconomy of Scale Name & Sha
    Message for Martin:

    Why does this particular subject warrant a 'name and shame'?

    It's not a crime - if it's cheaper to buy two of the smaller pack then do so!

    Like Pennymakespounds above, I am also in the grocery trade. I would back up her comments - but often it's just a mistake by the time-pressured buyer at head office.

    Supermarket overcharging - now that's a subject which should be a 'name and shame'. This IS a crime, but if you have been overcharged, some penny-pinching supermarkets will only give you the difference back - a nice way to recompense you would be if they gave you your money back and the item for free as an apology for the inconvenience (in the hope you won't report them to Trading Standards).

    Steve

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