Help with paper weight for advertising flyer pleas

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ItsMeLewie
ItsMeLewie Posts: 2 Newbie
in Small biz MoneySaving
Hey guys,

I am designing a flyer (A5) for a business, and on coming to order it to be printed, have found many options to paper types and thickness/weight. I've worked out what finish i am having but was wondering if anyone that has ordered flyers before knows what paper weight is best?
i have heard 130–170 gsm is best for classic flyers, but do i go for the lower end(130) or higher end?(170) Any information you can give me will be massively appreciated!

Thanks in advance :D

Lewie.

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  • Savvy_Sue
    Savvy_Sue Posts: 46,024 Forumite
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    What's your budget, and what's the (kind of) business?

    The advice I'd give a window cleaner or a gardener would be different to the advice I'd give an estate agent or a financial advisor.
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  • ItsMeLewie
    ItsMeLewie Posts: 2 Newbie
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    Hey sorry i was not more specific,

    It's a face painting business. Its a flyer you'd put on the fridge or through doors, i'm just a bit stuck as to weather to go for 130gsm or 170gsm. (170gsm is only 6-7 pounds more expensive so budget doesnt really matter.)

    Thanks for your reply,

    Lewie
  • Annie35
    Annie35 Posts: 385 Forumite
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    130 would be fine, better £7 in your pocket eh
  • Slinky
    Slinky Posts: 9,987 Forumite
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    130 will be fine (I deal with flyers a lot as part of my business).


    Can recommend print24, where I usually print on 135gsm
    Make £2024 in 2024
    Prolific to 29/2/24 £184.97, Chase Interest £11.88, Chase roundup interest £0.18, Chase CB £16.96, Roadkill £1.10, Octopus referral reward £50, Octopoints £6.30 to 31/1/24, Topcashback £4.64, Shopmium £3
    Total £279.03/£2024  13.8%

    Make £2023 in 2023
    Water sewerage refund: £170.62,Topcashback: £243.47, Prolific: to 31/12/23 £975, Haggling: £45, Wombling(Roadkill): £6.04,  Chase CB £149.34, Chase roundup interest £1.35, WeBuyBooks:£8.37, Misc sales: £406.59, Delay repay £22, Amazon refund £3.41, EDF Smart Meter incentive £100, Santander Edge Cashback-Fees: £25.14, Octopus Reward £50, Bank transfer incentives £400
    Total: £2606.33/£2023  128.8%

  • Savvy_Sue
    Savvy_Sue Posts: 46,024 Forumite
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    I agree, although for school satchel post I'd probably go for 80 gsm ... because I think you need volume: for each one handed to or found by a parent, at least 9 will be discarded. And that's the ones which are found...
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  • Slinky
    Slinky Posts: 9,987 Forumite
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    Savvy_Sue wrote: »
    I agree, although for school satchel post I'd probably go for 80 gsm ... because I think you need volume: for each one handed to or found by a parent, at least 9 will be discarded. And that's the ones which are found...

    But the cost saving between 80 and 135 is minimal. You can get 5000 from Print24 on 135 for a fraction over £50 including delivery (make sure you select the no VAT option). I had some last week.

    ETA that's a double sided A5 full colour print cost.
    Make £2024 in 2024
    Prolific to 29/2/24 £184.97, Chase Interest £11.88, Chase roundup interest £0.18, Chase CB £16.96, Roadkill £1.10, Octopus referral reward £50, Octopoints £6.30 to 31/1/24, Topcashback £4.64, Shopmium £3
    Total £279.03/£2024  13.8%

    Make £2023 in 2023
    Water sewerage refund: £170.62,Topcashback: £243.47, Prolific: to 31/12/23 £975, Haggling: £45, Wombling(Roadkill): £6.04,  Chase CB £149.34, Chase roundup interest £1.35, WeBuyBooks:£8.37, Misc sales: £406.59, Delay repay £22, Amazon refund £3.41, EDF Smart Meter incentive £100, Santander Edge Cashback-Fees: £25.14, Octopus Reward £50, Bank transfer incentives £400
    Total: £2606.33/£2023  128.8%

  • peachyprice
    peachyprice Posts: 22,346 Forumite
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    80gsm will be too thin, that's standard photocopy paper, 130gsm will be the best, 170gsm would be quite thick, more of a lightweight card.
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