Naked wines - watch your bank account

Hello There,

I too purchased wine from Naked recently and I too was very annoyed when I found that £20 was going to be coming out of my account.

I think the marketing for this product is unclear.

I have received 4 paper vouchers and one evoucher from amazon and not one of them refers to a £20 monthly commitment. The paper vouchers do refer to Terms and Conditions and I have read those terms and conditions and I do not see evidence in the terms and conditions that a purchase of wine will result in £20 coming from my account. (I note that prettypennies believes to have seen this feature stated on the voucher)

The terms do talk about Naked Angels but the terms in my view do not say that I will automatically be signed up to become a naked angel when making a purchase with a voucher.

The procedure to buy wine does not in my view make it clear that there is any commitment to become a naked Angel until after the process is complete and your already signed up and I do not not recall selecting an option to become a naked angel, to spend £20 per month or to sign up to a cash back.

I think "the-e-dealer" is venting frustration because he too claims the process to buy is unclear about the £20 monthly commitment (in fact he disputes choosing a 33% option, which is at best loosely connected to the monthly charge from the context of the purchasing process). Whilst consumers should read TandCs, in this case that is not the primary point.

In my view the TandCs, purchasing process and marketing materials (vouchers and website) simply do not imply that purchasing wine will result in joining the naked angel scheme and becoming liable to a £20 monthly charge. (I note that purplepardalis has another view to me). This is a conversation about weather or not the purchasing process and the marketing material are appropriately clear in their direction to allow for an informed decision and in my view they are not.

Further I am concerned that my credit card data is held within the site with the full details. I understand that it is common practice to hold part of credit card data, however usually the 3 diget code is not stored. I think the organisation should do more here to inform customers about the level of data they are storing.

Organisations should take these ideas seriously and with less prompting. Usually the solution is simple. Like writing batteries not included or asking clearly what consumers want.

I have to say that I was a little upset when I read some of the comments belittling those who have complained about the £20 monthly fee. Whilst there are a lot customers who are very happy with naked wines (and I can see why its a good deal if you want to spend £20 a month on wine), a quick search on google does reveal that there are a lot of people frustrated and upset by the £20 monthly fee, it is not something that can be made fun of or someone crying wolf its fair comment, and I think this is something that it would be easy to solve through better communication.

I wonder if asking a consumer if they want "33% cash back" is a transparent way of saying would you like to "invest £20 monthly commitment"

Thanks

John